Filters

The localized items' details depend on the available data on your domestic feed. The more attributes and granular details are available, the more comprehensive the details will be for Google to make the most out of it.

Glopal has developed a feature that enables localized feeds to have additional filters to promote only a subset of products in international countries.

The filters are like rules (as seen in most feed management tools) that can be applied to most of the item attributes (title, description, price, brand, product type, gender, size, custom label, etc.) and can be set up for all the countries (globally) or per country.