Conversion and Brand awareness campaigns
Glopal can launch campaigns in international markets without a localized catalog. This is achieved by relying on the localized sites that Glopal will provision on behalf of merchants.
These conversion-based campaigns will use your existing assets. The assets referred to include images, videos, translated headlines, and product descriptions and are leveraged to drive traffic and conversions. All international traffic will land on the localized sites for a complete end-to-end localized shopping experience and maximize conversion rates.
Facebook can be leveraged to increase brand awareness internationally. This type of campaign uses the localized sites built by Glopal as the landing sites for the international audience. The objective is to expose the targeted audience to the brand and its products, and ultimately build an audience that can be retargeted at a later stage.
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